Double your dating interview series


06-Jan-2018 10:50

The end justifies the means, and the particulars – including how much it costs – are not a significant concern.

It’s all about solving a problem and consuming as much of the proposed solution (information/education in this case) as required.

This last group are called your “hyper-responsives” and it’s this group that is responsible for a significant proportion of your profits because they fuel your back end sales.

Your back end is made up of your higher priced items, products and services that present significant value – or at least perceived value.

That means they pay out .95 to affiliates for every .95 book they sell.

You should recall in my discussion of the front end I mentioned that the affiliate program pays 200% commissions on each ebook sale.

Once again, the back end proves reliable and predictable and this is the main reason for establishing a back end in the first place.